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Category: Social Media

How To Use Instagram As Part Of Your Marketing Strategy
Since 2010, Instagram has seen exponential growth and now has more than one billion monthly active users. Here are some interesting stats on Instagram: The average post on Instagram contains 10.7 hashtags. 71% of monthly active users on the Instagram app are under the age of 35. Instagram users spend an average of 53 minutes per day on … <a href="http://onm.shepherd.appoly.io/2021/02/26/how-to-use-instagram-as-part-of-your-marketing-strategy/">Continued</a>




How Do You Optimise YouTube SEO For Top Google Rankings?
As YouTube is owned by Google, YouTube is the second-largest search engine on the internet. Billions of people are using YouTube regularly, making it one of the largest sources of traffic online. Due to this, individuals and companies are utilising YouTube as a channel to market their products and services. Advertising through YouTube is a … <a href="http://onm.shepherd.appoly.io/2021/02/16/how-do-you-optimise-youtube-seo-for-top-google-rankings/">Continued</a>




Odyssey New Media Listed As A Market Leading Social Media Company In The UK
The team at Odyssey New Media have had an incredible start to the year and we were incredibly excited to have been recognised as one of the top SEO companies on Clutch. Recently, we have also been announced as one of the market-leading social media advertising companies in the UK by WELP Magazine which we’re … <a href="http://onm.shepherd.appoly.io/2021/02/03/odyssey-new-media-listed-as-a-market-leading-social-media-company-in-the-uk/">Continued</a>




Does Social Media have an Impact on SEO?
While it’s no secret that social media and SEO work well together as a marketing strategy, the exact science behind why they work well together and whether social media has an impact on SEO has been highly debated. It’s generally agreed that social media doesn’t have a direct impact on your SEO, however, it does … <a href="http://onm.shepherd.appoly.io/2021/01/15/does-social-media-have-an-impact-on-seo/">Continued</a>




The Future of Digital Marketing
The world of digital marketing is always changing and that means businesses need to be able to adapt their marketing strategy to stay on top of the latest trends in the digital space. The marketing sector benefits from a variety of software that helps with creating an efficient and cost-effective marketing campaign. With the constant … <a href="http://onm.shepherd.appoly.io/2020/11/25/the-future-of-digital-marketing/">Continued</a>




The Best Ways to Drive Traffic to your Website
Any Digital Marketers dream is to get more traffic to theirs or their client’s website, therefore increasing the conversion rate leading to sales. Many business’ want more visitors to their website; however, they aren’t sure how to go about it. Here is a guide on how to drive more traffic to your website and get … <a href="http://onm.shepherd.appoly.io/2020/07/07/the-best-ways-to-drive-traffic-to-your-website/">Continued</a>




Tips on How to Improve Social Media Strategy
Every Digital Marketer’s dream is to achieve high levels of viral success, obtaining mass engagement and followers on your social media channels. How do you create compelling content that your followers will engage with? In this blog post, we will go through five expert tips that will help you with your own channels. Lead … <a href="http://onm.shepherd.appoly.io/2020/06/26/tips-on-how-to-improve-social-media-strategy/">Continued</a>




July 2017 – Boost Your Ads in Time for Back To School – Digital Marketing Tips & Insights
Boost your Ads in Time for Back to School Children are busy packing their rucksacks and heading back to school and parents are there to help them get ready for the new school year. 65% of online users usually plan to buy stationary, school uniforms, shoes and many other products later in July. The amount … <a href="http://onm.shepherd.appoly.io/2017/07/05/july-2017-boost-your-ads-in-time-for-back-to-school-digital-marketing-tips-insights/">Continued</a>




How Facebook’s News Feed Algorithm Update will affect your Business
For many businesses, content creators and publishers, Facebook’s News Feed is a powerful tool and this isn’t surprising when we consider that Facebook has 1.13 billion monthly active users. The new news feed algorithm boosts informative content, making it essential to follow Facebook’s best practices. We take a look at how the news feed … <a href="http://onm.shepherd.appoly.io/2016/08/26/how-facebooks-news-feed-algorithm-update-will-affect-your-business/">Continued</a>




The Future Of Facebook
Facebook is already big but for businesses Facebook is set to be bigger and may possibly compete with Google, in the near future. Facebook has a clear goal to connect with everyone and at all times, which will make it the number one personal and business platform of the future. Mark Zuckerberg recently announced that … <a href="http://onm.shepherd.appoly.io/2016/08/17/the-future-of-facebook/">Continued</a>



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